Emailer: Westside

SNEAK PEEK INTO THE PROJECT

The TATAs have been one of our dream clients. Be it Trent, Cliq, Titan, Fastrack, Zoop, Traq, Xcite (now Misbu) or Westside it has always been a delight to work with their brand teams on varied projects. One such brand communication collaboration was commissioned by Westside to develop a palette of email marketing campaigns, creative emailers, and look-books, with the objective of keeping customers engaged through visually compelling email marketing design and content.

Mobile view of Westside campaign by JUMPINGGOOSE, demonstrating email marketing using the best email service.

DELIVERED

Amplified Customer Retention and Engagement | Creative Email Marketing Design | Innovative Visual Storytelling | Fastest Go to Market Roll outs | Peace of Mind

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Personalized Brand Communication Concept
Graphics and Animation For Email Campaign Design
Experimental and Innovative Layouts
Content Creation and Copywriting
Content Curation and Ideation
Adaptations for Online and Offline Channels

WORK GALLERY

THE APPROACH

When working on faster turnaround projects, 'synergy' is something that works wonders. From the briefing session to ideation, design, development and the go-live date, it was, at most, a four-business-day window. The teams worked together cohesively to consistently deliver high-performing email marketing campaigns that customers loved and responded to. Our teams worked on a personalized email marketing approach for every category and brand look book every week. The idea was to constantly bring about freshness with every concept by applying creative email marketing design principles and content strategy across layouts, graphics, copy, and CTAs.

To know more about the project, feel free to connect with us and we will be happy to walk you through the entire experience.